Wadiz Product Page Success Strategies: [Part 2] Nicknames Over Product Names

“A nickname that makes your product memorable for a long time:
All successful Wadiz product pages have a nickname.“

In Part 1, Muse Studio—an official partner of Wadiz—discussed the 3-second hook used in the introduction of
, which acts as a booster for Wadiz product detail pages.
Today , in Part 2 , we’ll talk about“nicknames” —a strategy that helps build rapport with supporters (buyers) and
ensures your product leaves a lasting impression.

Every successful product has a nickname
Let’s take a look at some examples and discuss how to come up with a good nickname.

Packed with practical experience from Muse Studio is now available
This guide is a great resource for aspiring creators planning to build their own product pages, as well as those who plan to hire an agency.

🎁 Be sure to read all the way to the end and take advantage of the special offers available through our event with Muse Studio!

*At Wadiz, we refer to sellers as "makers" and buyers as "supporters."
* This content has been reconstructed based on an interview with Muse Studio, an official partner of Wadiz.

---

 

Official Partner: Muse Studio (Website Design Agency)
Wadiz Maker’s Wadiz Maker’s Muse

 

Hello. I’m Son Hye-ri, CEO of Muse Studio, an official Wadiz Premium Partner.
In Part 1, we discussed the 3-second hook at the beginning of the product page, which acts as a [☄️Booster].
Today, in Part 2, we’ll cover [⭐️Nickname]—a feature that helps build a closer connection with supporters and ensures your product stays in their minds for a long time.

 

---

 

Creating Wadiz Product Pages
Everysuccessful producthas a nickname.

 

The product has a product name, so what on earth does “nickname” mean here?
If you look at the so-called “successful” crowdfunding projects with high funding rates on Wadiz, you’ll find one thing they all have in common.

It's [⭐️Nickname].

#InstantCushion #MochiComforter #AngledPillow etc.
Even if a product’s official name is something like “Brand X’s Leather Eco-Bag D305,” people tend to remember short, friendly nicknames longer than they do long, formal names.

Let's look at the example below:
When my reward (product) is a ‘handheld fan,’ 

Here are some of the key features.

1) Quiet yet powerful airflow from a BLDC motor 

2) Compact size that’s easy to carry 

3) Adjustable in 100 steps 

4) Up to 9 hours of use

So, here’s I’ll highlight one.

Despite its compact size, ‘powerful’
So, focusing on this “powerful” part, we’re looking for a word that can be used as a metaphor to describe just how “powerful” the wind is.

“The wind is as strong as a typhoon, isn’t it?”
#AsPowerfulAsATyphoon #AsPowerfulAsAHairDryer 

Typhoon + Handheld Fan? = Typhoon Fan

 

This way, we create a "nickname" that makes the product feel a little more familiar to supporters,
you can even use that nickname for marketing purposes.

Let me give you another example.
For example, ifthe product is a bag,

1) A bag with plenty of storage space that you can always fit things into  

2) It has plenty of storage space and is safe and sturdy 

3) Highly durable

4) It's a canvas bag made by a brand of master bagmakers.

So, what I really want to say is,
My product is a canvas bag that you can carry around anywhere, anytime, without a second thought, and

It has plenty of storage space, but > it’s sturdy right? How durable is a bag that holds everything securely?

(Showing a GIF that has just about everything in it)
I guess we could give it the "nickname" "Tantanbaek, " right?

 

---

 

Wadiz Campaign Page Creation
Build a loyal fan basethrough your username.

Wadiz offers a variety of features designed to foster closer relationshipsbetween supporters and makers.
Rather than the typical relationship between a consumer and a seller, a closer relationship than that between a consumer and a seller,—a unique dynamic that goes beyond the typical buyer-seller relationship. 

I think nicknames can also be used as one such tool.

After all, if you’ve invested in a product with genuine enthusiasm, and you’re highly satisfied with it once you receive it,
you’ll surely become a loyal fan, wouldn’t you agree?

Hey, makers—why not come up with a unique nickname for your product that’ll really stick in your supporters’ minds? 🤭

If you find it difficult to create one on your own, you can always work with your supporters.
🧐In fact, many makers have held events to come up with “nicknames” for their products in Wadiz’s news section.

 

---

 

Wadiz Product Page Design
Special benefits when you work with Muse Studio! 🌟

Free AI-generated videos

* Examples of AI-generated videos *

 

👉🏻Create Stories with Muse Studio

 

---

🎈 Read other posts by “Muse Studio” partners

• Strategies for a Successful Wadiz Product Page: [Part 1] Capturing Attention in 3 Seconds
• Create product detail pages without a sample! All you need is an idea.
• The fine dining of product detail pages—curious to see the work of true experts?
• [September's Recommended Partner] Muse Studio: Maker's Choice. #1 in Customer Satisfaction

🎈Read more about another product page design agency (partner) recommended by Wadiz

• Product Page Creation: The Secret to Reaching No. 1 on Wadiz in Real Time, Plus How to Hit 100 Million Won
• From Maker to Top Partner: This Month’s Featured Partner, “BTY Plus”

🎈The Secrets to Creating a Wadiz Product Page

• Here’s the process we follow for creating Wadiz product pages.
• Why Storytelling Is Important on Wadiz Product Pages
• The story behind the creation of the Wadiz product page, written by BTW